Who am I...?

I'm a web editor from Singapore living in Tokyo. I'm building websites for a living as a writer on the go. I worked in print media for six years until I moved countries and used the Internet as a way to have a viable, mobile career. The Internet is a fascinating space and I never thought I would ever morph into a web chick - but here I am.

This blog is about...

...The ups and downs of expat life, trailing partner issues, food, travel, and Japanese culture. It's a way to keep in touch with friends back home and all over the world, plus it's a corner for me to showcase my work. But really, I'm just a restless spirit looking for great adventures and fabulous food.

Website overhaul: Discover Supplements

I’ve been wanting to change the design of Discover Supplements because the layout was not conducive for advertising. The old version had an inflexible single column sidebar that made space an absolute nightmare. But in terms of the look and feel, I think the previous one was more slick.

Before

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After

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My new website, however, has more “meaning” in its pictures. I learned that in branding and design, you should try to relate your content to your overall look, so in the rotating header image, I’ve got “healthy” and “nutritious” pictures. With my recent retrenchment, I feel the need to be more driven on my own and I want to improve what I’m doing.

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  2. Something special for LIJ readers
  3. Revamped


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4 Responses to “Website overhaul: Discover Supplements”

  1. Supplements Says:

    Very good site! I like it! Thanks!

  2. yuming Says:

    Glad you like it :)

  3. MarketSecrets Blogger Says:

    Branding definitely deals with maintaining cosisistency with your overall message and since pictures are worth a thousand words then your redesign only makes sense ;)

    Keep up the good work…

  4. yuming Says:

    Yup, it was actually kind of hard to admit the previous design wasn’t working, but I got out of that rut — finally!

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